Source: pinchmedia.com

Today’s App Developer’s Corner features Ronnie Schwartz of IntuApps, makers of popular applications like Swine Flu Tracker Map. The following is what Ronnie shared with us about running an end-to-end development shop.

Go! / App Store

Give us a quick overview about yourself and company.
I’m CoFounder and CTO of IntuApps, our mobile brand that focuses on app design, development, and strategy. We’ve developed more then fifty apps and have seen great success in downloads/engagement for several of our apps, including one that hit the #1 spot in the App Store. Since 1994, when I founded RustyBrick, I’ve been developing custom web software and technologies for businesses and organizations.

Why did you move into the mobile space and what was your incentive to use the iPhone platform?
As soon as Apple announced the SDK, we joined in. We started writing software for Jewish iPhone users, and then we partnered with NY marketing agency, Intuwin, to launch our mobile brand, IntuApps. Our incentive – the rich features of the SDK coupled with the unprecedented marketing distribution channel of the App Store.

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